Modern Salon Management
with Glen Goldbaum
Monday August 19 10 - 1 pm
We all know that educating our stylists on how to better sell retail will boost profits. And we know the statistics on pre-booking and social media marketing. But as salon managers and owners, are we really working to keep our stylists motivated? Are we really pushing them to be their utmost creative? Are we promoting an in-house culture of pride and mentorship? In our hyper-connected age, Instagram feeds have clients and stylists alike constantly tempted by the newest and most popular trends, hottest stylists, and coolest salons. By building a more cohesive, creative, and collaborative staff your salon can gain control of setting those trends instead of fearing when it may sweep your next client or stylist away.
Glen's now doing his thing on the west side after over 25 years in New York City salons, with 10 years at Sassoon, working with Kim Lepine and Patrick Melville. He opened Lamb’s and Wolves in Red Bank, NJ in 2008. A visionary salon divided in two, designed with the idea to bridge women’s style divides. Lambs is about tamed, combed, and cuddly. Wolves is raw, wild, and rock and roll. Styles and individuality are united in the center art gallery and make-up lounge. Over the past few years Glen and his 30 plus stylists have masterfully branded their salon with provocative and original presence. Join us as we discuss his salons’ journey and the how Glen unites and inspires a loyal family of stylists, currently demanding an average 200 new clients a month.